The Morning Show Season 3 News: The Morning Show, starring Jennifer Aniston, Reese Witherspoon, and Steve Carell, premiered on Apple TV+ on November 1, 2019, and is known as Morning Wars in Australia and Indonesia. In the United States and Canada, the Morning Show is referred to as Morning Wars. Brian Stelter‘s book “Top of the Morning: Inside the Cutthroat World of Morning Television” sparked its development.